Frankly my dear, I don't give a f*ck
Last year Tenue de Nîmes was invited to New Castle by Nigel Cabourn. He wanted to share a sneak preview with us of his 2011 Spring Summer collection. He told us about his search for old designs, materials and fabrics. He shared some of his most bizarre finds with us and told us about his quest to put these finds in a contemporary, Nigel Cabourn perspective. This search for a perspective led him to this season’s theme: The Submarine. This is how Nigel created a naval season with a true Cabourn touch. We were honored to get such an outstanding introduction to the collection. In Tenue de Nîmes’ opinion this short interview shines an extra light on the extraordinary SS11 collection by Nigel Cabourn.
Appreciate the artistic value of this video. Simple and clean, but at the same time it left you wanting more.
Canadian store Rooney collaborated with David Caplan of Late Show Labs to produce this short video for Spring/Summer 2011. The film gives us a tour of the shop and presents some products that are now available to purchase for the summer months, brands such as The Hill-Side, Mark McNairy, Gant Rugger, Garbstore, and many more.
A different approach to promote their latest line, but its dope. Maybe some other brands should take notes.
Directed & Edited: LigtupFilm.com
Creative Director – Dao Yi Chow/Maxwell Osborne
Art Director – Tina Arias
Key Grip: John Moustakas
Production: Greogory T.
Special Effect: Bobby Yan