This series is too dope and inspiring. I feel the up-and-coming generation needs to follow this series. Not only does it document influential people of now, it goes into their history and how they came to be what they are now. The influencers who influenced them.
I once had an in depth conversation with my brother about the meaning behind certain titles, names and words. Words that used to have so much meaning and relevance are now useless because of the overuse of some of those words. These days I find a lot of people like to refer to themselves as INFLUENCERS, oftentimes without merit.
I wanted to breakdown my thoughts on the habit of the influencer and allow you all to judge for yourself. I was inspired to create this list after the pastor at Church broke down his views on influencers.
The Influencer Series is back!
INFLUENCERS In-depth Series features Steve Stoute, Founder and CEO of Translation, a brand management firm that arranges strategic partnerships between Pop Culture icons (Jay-Z, Gwen Stefani, Lebron James, Justin Timberlake, etc.) and Fortune 500 companies.
In this episode, Steve Stoute discusses the concept of cool, how new cultural codes are redefining traditional corporation communication. He also talks about creating successful collaborations between Artists and Brands.
Named one of the Fortune’s 40 under 40 list and inducted into the American Advertising Hall of Achievement (2009), Steve Stoute is one of today’s most influential forces in entertainment marketing.
His client roster includes companies such as Samsung, State Farm, Mc Donald’s, Target, Wrigley’s, HP, P&G and artists such as Lady Gaga and Rihanna (management).